YOU KNOW HOW TO HELP FAMILIES
NOW LET’S HELP MORE OF THEM FIND YOU
Reach more families with a system you can count on, not just word of mouth
Follow a proven, step-by-step system for building and selling your offer
Build real relationships with the families you want to serve, before you ever make an offer
Do it in a way that feels like you, not like someone you're not
YOU DON’T HAVE TO FIGURE THIS OUT ALONE
Parent Coach Marketing is built around four things practitioners actually need…
Built for Parenting Professionals
Most business communities are built for generic entrepreneurs. This one is built for parenting professionals — coaches, therapists, and practitioners who care deeply about the families they serve and want to build something real.
Support Built In
You’re never left guessing. Ask your questions right in the course and get real answers, not generic advice that doesn’t fit your work.
A Clear Path Forward
There are only four things that move the needle in a sustainable practice: a scalable offer, consistent lead generation, ongoing nurturing, and a simple launch strategy. We help you focus on the right one at the right time.
Momentum That Lasts
Twelve months of access means you’re not racing a clock. Revisit what you need, when you need it, and keep building without starting over.
DOES THIS SOUND FAMILIAR?
If so, the Parent Coach Marketing was built for you…
You know how to help families, you just don’t have a reliable way to reach more of them?
Overwhelmed by all the marketing advice that doesn't feel like you?
You don’t want to be salesy or pushy, you just want a way to talk about your work that feels like you?
Word of mouth has gotten you this far, but it’s unpredictable, and you’re tired of hoping the next referral shows up?
You feel like you’ve tried everything and you’re still not sure what’s missing?
You’re ready to reach more families, without losing the relational, personal quality of your work?
Parent Coach Training
$2,000 Value
Full access to a step by step system for building a thriving parent coaching practice. Whether you’re just getting started or have been at this for years, having it as an active resource changes everything.
Clear Path Forward
$2,000 Value
Full access to a complete system for creating, marketing, and selling your first, or next, online parenting course. Work through it at your own pace, revisit it during launches, and use it as your go-to reference whenever you’re building something new.
Monthly Coaching Call
Included in Tier 2+
Every month, bring your real questions, your stuck points, and your current challenges to a live group coaching call. This is where clarity happens, and where you stop spinning and start moving.
Monthly Office Hours
Included in Tier 2+
Bring a sales page, email sequence, offer, or launch question and get real feedback live, never more than a few weeks away. Come to be seen, or come to watch and learn.
Community Space
Included in Tier 2+
A space built for practitioners who get exactly what you’re building: therapists, coaches, teachers, and counselors who understand both the heart of this work and the practical realities of growing it.
PR Training
Included in Tier 2+
Learn the strategies for getting publicity, positioning, and visibility, so more families find out who you are and what you do.
YOUR TEAM
You won’t be figuring this out with strangers. You already know two of us — and you’re going to love the third.
CECILIA HILKEY
Co-Founder, Happily Family
Cecilia has spent 15 years helping parents and 10 years helping parenting professionals build something real. She brings warmth, strategic clarity, and a deep understanding of what it takes to grow a practice that reflects your values, your lifestyle, and your unique wisdom.
JASON HILKEY
Co-Founder, Happily Family
Jason is the systems and strategy mind behind Happily Family’s growth. He’s built and optimized the tech, the funnels, the automation, and the team infrastructure that has served over 100,000 families. If it involves making your business work smarter, Jason’s in his element.
JENNA WOLFE
Online Business Strategist & Community Host
Jenna is a certified parent coach, a graduate of Happily Family’s Parent Coach Training program, and the founder of her own online membership and podcast. For the past three years, she has worked alongside Cecilia and Jason, writing content, building community, and helping parenting professionals find their voice online. She knows what it’s like to build from zero–because she did it herself.
Pricing
Tier 1
$4,900 value- Parent Coach Training ($2,000 value) – the step-by-step system for building a thriving parent coaching practice
- Clear Path Forward ($2,000 value) – the complete system for creating, marketing, and selling your first or next online parenting course
- Email Templates ($200 value) – done-for-you “Client Getting” outreach templates
- Certificate of Completion ($200 value) – 40+ contact hours, ready to show clients and referral partners
- Tech Quick Start Guide ($200 value) – set up your tools and tech without the overwhelm
- Get a High Paying Client in 30 Days ($300 value) – a focused plan to land your next client fast
- 12 Months of Access
Tier 2
$11,500 value- Everything in Tier 1, plus:
- Virtual Summit Formula ($2,000 value) – the complete system for running a virtual conference that grows your audience and generates revenue
- Monthly Coaching Call ($2,000 value) – live group coaching with real answers to your real questions
- Monthly Office Hours ($1,000 value) – bring a sales page, email sequence, offer, or launch question and get direct feedback live
- Community Space ($500 value) – practitioners who get exactly what you’re building
- PR Training ($1,000 value) – strategies for getting publicity, positioning, and visibility
- Leveraging AI and ChatGPT in Your Parent Coaching Business ($500 value) – practical ways to use AI without losing your voice
- Accelerate Your Referrals – Simple Referral Program ($500 value) – a simple system for turning happy clients into your best source of new ones
- 12 Months of Access
Tier 3
Priceless- Everything in Tiers 1 & 2, plus:
- 2 Monthly 1:1 Strategic Coaching Sessions – private time with Cecilia or Jason, focused entirely on your practice and your goals
- 2 Annual “911” Calls – direct access when something urgent comes up and you need an answer fast
- “Get On Our Radar” Visibility – priority for referrals, affiliate opportunities, and exposure to the Happily Family audience
- Joint Venture Partnerships – direct introductions to potential partners through the Happily Family network
- Feature opportunity in the Happily Family weekly email, blog, and social media
- 12 Months of Access
- This tier is selective and highly personalized. Set up a call to see if it’s the right fit.
Testimonials
“I’ve worked with a lot of experts who talk about community-building. The Hilkeys actually do it. They approached everything with genuine care, crystal-clear communication, and a systems-oriented brain paired with a heart-centered approach.
They’re not hoarding knowledge or protecting their territory. They’re actively creating opportunities for other experts to rise. And in doing so, they’ve positioned themselves as the go-to community builders in the parenting space.”
“This program has truly transformed my business by giving me direction and a clear path — the name is accurate! But even more than that, it helped me really dig in and define what I want to offer. I have such clarity now, and that clarity is really driving me forward.”
“I can’t begin to express the difference this made for me. I’ve transitioned from my day job to doing the work of my soul. Cecilia and Jason’s wisdom and belief in me gave me the courage to step out.”
“You and Cecilia are among the most positive, encouraging, supportive, wise, and genuinely listening people I know. I’m so grateful to have been able to learn from you both.”
Frequently Asked Questions
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How do I know which tier is right for me?
A good rule of thumb: if you’re just getting started, still building your first offers and your audience, and want a self-paced way to get moving, Tier 1 is your starting point. If you’re ready for live coaching, direct feedback on your work, and a community of peers who get exactly what you’re building, Tier 2 is where most people land, and it’s what we recommend. If you want direct, ongoing access to Cecilia and Jason and you’re ready to move fast, Tier 3 is worth a conversation.
Still not sure? Email us at support@happilyfamily.com and we’ll help you figure it out.
What does a typical month look like?
It depends on your tier. Tier 1 is self-paced: you have full access to Parent Coach Training, Clear Path Forward, and your bonuses whenever you want them, and you can ask questions right in the course comments. Tier 2 adds a live monthly Coaching Call, Monthly Office Hours, and the Community Space, so you get real, live support every month, not just resources sitting in a portal. Tier 3 adds flexible 1:1 support, directly with Cecilia or Jason.
What happens after I join?
Right away, you’ll receive a welcome email with everything you need to get started: how to access your program materials, the community if your tier includes it, and the upcoming call schedule if applicable. We’ll make sure you know exactly where to go and what to do first. You won’t land somewhere and wonder what’s next.
How is this different from other business communities?
Most business communities are built for generic entrepreneurs. This one is built specifically for parenting professionals, coaches, therapists, and educators who care deeply about the families they serve. The philosophy here is relationship-based marketing. We believe you can reach more families through trust, visibility, and authentic connection, without constant content creation, pressure tactics, or pretending to be someone you’re not. If that resonates, you’ll feel at home here.
I've already been through Parent Coach Training and/or Clear Path Forward. Is Tier 1 still worth it?
If you’ve already worked through PCT and CPF, Tier 1 would give you the ability to return to modules and review them as you need. Tier 2 is where you’d find real new value: live coaching, the Community Space, Monthly Office Hours, and the PR, AI, and referral trainings you haven’t seen before. If you’re not sure which makes sense for you, email us and we’ll help you figure it out.
Is there a payment plan?
Yes. All tiers are available as monthly payments through Klarna at checkout. Click on the “Join Now” button, look for the Klarna option.
Why a 12-month program?
The 12-month commitment exists because building a sustainable practice takes time — and the members who get the most out of this program are the ones who show up consistently over months, not just weeks. That said, we offer a 14-day refund period from your join date. If you get in and it genuinely isn’t the right fit, reach out within 14 days, and we’ll make it right. No hoops, no hard feelings.
What if I can't make the live calls?
Life happens, and people live in different time zones, we get it. Coaching Calls are recorded and added to your resource vault so you can watch when it works for you. Office Hours aren’t recorded, since those sessions involve real-time feedback on your actual work. Live calls are offered at different times to accommodate different time zones.
Who else will be in this community?
Members in the Community Space (Tier 2 and Tier 3) are parenting professionals, coaches, therapists, and practitioners who are building online practices and care deeply about the families they serve. Some have been through at least one of our professional programs or spoken at our conference. They’re not beginners dabbling in business; they’re thoughtful, experienced practitioners who are serious about doing this well. The quality of the community is something we’re intentional about.
I'm just getting started — is this too advanced for me?
Not at all. Tier 1 was built for exactly this: it’s self-paced, so you can work through Parent Coach Training and Clear Path Forward on your own timeline while you’re still developing your first offers and your audience. You don’t need to have everything figured out before you join. If you already know you’ll want live coaching and a community of peers as you go, Tier 2 gives you that same foundation with support built in from day one.
What is your refund policy?
We offer a 14-day refund period from your join date. If you get in, look around, and decide it isn’t the right fit, just reach out to our support team within 14 days, and we’ll process a full refund.
We don’t believe in get rich quick programs – only in hard work, adding value and serving others. Our programs are intended to help you share your message with a wider audience and to make a difference in the world while growing your business. As stipulated by law, we can not and do not make any guarantees about your ability to get results or earn any money with our ideas, information, tools or strategies. After all, it takes hard work to succeed in any type of business. In fact, it takes hard work to succeed at ANYTHING in life – try learning to play the guitar without putting in any work, and see how that goes! Your results in life are up to you and the amount of effort and resources that you are willing to put into succeeding. We just want to help by giving great content, direction and strategies that move you forward. Nothing on this page or any of our websites is a promise or guarantee of results or future earnings, and we do not offer any legal, medical, tax or other professional advice. Any financial numbers referenced here, or on any of our sites, are simply estimates or projections, and should not be considered exact, actual or as a promise of potential earnings—all numbers are illustrative only. In fact, the average person who purchases this and other programs never puts the work into implementing the strategies taught and therefore achieves little to no results. Our more detailed earnings disclaimer, privacy policy, and terms and conditions for this program and website can be accessed via the link below. It’s all the regular legal mumbo jumbo but we feel transparency is important and we hold ourselves (and you) to a high standard of integrity. Please be safe out there, floss every day, and don’t forget to wear sunscreen. Thanks for stopping by.
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