YOU BECAME A BEST-SELLING AUTHOR

Now let’s build the thriving practice to match.

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Build a sustainable online practice without hustle or burnout.

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Get expert eyes on your real work — regularly.

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Generate consistent leads through relationship, not pressure.

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Grow alongside practitioners who get exactly what you're building.

YOU DON’T HAVE TO FIGURE THIS OUT ALONE

The Sustainable Practice Collective is built around four things practitioners actually need…

Community That Gets It

Most business communities are built for generic entrepreneurs. This one is built for parenting professionals — coaches, therapists, and practitioners who care deeply about the families they serve and want to build something real.

Expert Eyes on Your Work

Instead of guessing whether your sales page, email sequence, or offer is working, bring it to people who can actually tell you. Real feedback on real assets, never more than two weeks away.

A Clear Path Forward

There are only four things that move the needle in a sustainable practice: a scalable offer, consistent lead generation, ongoing nurturing, and a simple launch strategy. We help you focus on the right one at the right time.

Momentum That Lasts

Accountability, community, and live coaching every month — so you stop starting over and start building something that compounds.

DOES THIS SOUND FAMILIAR?

 

If so, the Sustainable Practice Collective was built for you…

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Ready to grow your practice but not sure what to focus on first?

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Doing great work with clients but struggling to find more of them consistently?

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Wishing you had a real community of peers who actually understand your world?

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Overwhelmed by all the marketing advice that doesn't feel like you?

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Tired of the content hamster wheel but not sure what to do instead?

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Ready to build something sustainable — without sacrificing your values or your sanity?

MONTHLY COACHING CALL

Every month, bring your real questions, your stuck points, and your current challenges to a live group coaching and Q&A call. This is where clarity happens — and where you stop spinning and start moving.

MONTHLY CO-WORKING SESSION

A dedicated implementation session every month where you actually do the work alongside a community that gets exactly what you’re building. Show up, focus, and leave with something done.

MONTHLY EXPERT TRAINING

Each month we focus on one of the four pillars of a sustainable practice: Scalable Offer, Lead Generation, Nurturing, or Launch Strategy. A curated expert training lands in your resource vault every month — ready to watch when you are.

AFFILIATE OPPORTUNITY

As a member, you get exclusive access to promote Happily Family short courses at a 50% commission. This isn’t a side perk — for many members, it covers their monthly investment entirely. Six sales a month, and the community pays for itself.

PARENT COACH TRAINING

$2,000 Value

Full access to a step-by-step training for building a thriving parent coaching practice. Whether you’ve been through it before or are coming to it fresh, having it available as an active implementation resource changes everything.

CLEAR PATH FORWARD

$2,000 Value

Full access to a complete system for creating, marketing, and selling your first or next online parenting course. Work through it at your own pace, revisit it during launches, and use it as your go-to reference whenever you’re building something new.

YOUR TEAM

 

You won’t be figuring this out with strangers. You already know two of us — and you’re going to love the third.

CECILIA HILKEY
Co-Founder, Happily Family

Cecilia has spent 15 years helping parents and 10 years helping parenting professionals build something real. She brings warmth, strategic clarity, and a deep understanding of what it takes to grow a practice that reflects your values, your lifestyle, and your unique wisdom.

JASON HILKEY
Co-Founder, Happily Family

Jason is the systems and strategy mind behind Happily Family’s growth. He’s built and optimized the tech, the funnels, the automation, and the team infrastructure that has served over 100,000 families. If it involves making your business work smarter, Jason’s in his element.

JENNA WOLFE
Online Business Strategist & Community Host

Jenna is a certified parent coach, a graduate of Happily Family’s Parent Coach Training program, and the founder of her own online membership and podcast. For the past three years, she has worked alongside Cecilia and Jason, writing content, building community, and helping parenting professionals find their voice online. She knows what it’s like to build from zero–because she did it herself.

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Testimonials

“I’ve worked with a lot of experts who talk about community-building. The Hilkeys actually do it. They approached everything with genuine care, crystal-clear communication, and a systems-oriented brain paired with a heart-centered approach.

They’re not hoarding knowledge or protecting their territory. They’re actively creating opportunities for other experts to rise. And in doing so, they’ve positioned themselves as the go-to community builders in the parenting space.”

Ann Sheybani

Publisher, Summit Press Publishers

“This program has truly transformed my business by giving me direction and a clear path — the name is accurate! But even more than that, it helped me really dig in and define what I want to offer. I have such clarity now, and that clarity is really driving me forward.”

Keira Merkovsky

LCSW

“I can’t begin to express the difference this made for me. I’ve transitioned from my day job to doing the work of my soul. Cecilia and Jason’s wisdom and belief in me gave me the courage to step out.”

Magdalena Garcia

Creator of Circles and Bridges, Parent Coach

“You and Cecilia are among the most positive, encouraging, supportive, wise, and genuinely listening people I know. I’m so grateful to have been able to learn from you both.”

Ingrid Meaker

Parent Coach

Frequently Asked Questions

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How do I know which tier is right for me?

A good rule of thumb: if you’re earlier in your online business journey — developing your first offers, building your audience, figuring out what to focus on — The Collective (Tier 1) is your home. If you already have experience with courses or classes online and you’re ready to scale, Advanced Practice (Tier 2) gives you the expert feedback and strategic support to do that. If you’re ready to move fast and want Cecilia and Jason walking alongside you personally, the Inner Circle (Tier 3) is worth a conversation. Still not sure? Send us an email at support@happilyfamily.com and we’ll help you figure it out.

What does a typical month look like?

Every month includes a live Coaching and Q&A Call, a Co-Working Session, and an Expert Training focused on one of the four pillars of a sustainable practice. In between, the community is active — you can share wins, ask questions, and get support from others who understand exactly what you’re building. Advanced Practice (Tier 2) members also have access to two Office Hours sessions and a live, interactive monthly expert training. It’s structured enough to create momentum, flexible enough to fit around your practice.

What happens after I join?

Right away, you’ll receive a welcome email with everything you need to get started — how to access the community, the program resources, and the upcoming call schedule. We’ll introduce ourselves properly and make sure you know exactly where to go and what to do first. You won’t land somewhere and wonder what’s next.

How is this different from other business communities?

Most business communities are built for generic entrepreneurs. This one is built specifically for parenting professionals — coaches, therapists, and educators who care deeply about the families they serve. The philosophy here is relationship-based marketing, not hustle. We believe you can build a thriving practice through trust, visibility, and authentic connection — without constant content creation, pressure tactics, or pretending to be someone you’re not. If that resonates, you’ll feel at home here immediately.

I've already been through Parent Coach Training and/or Clear Path Forward. Is Tier 1 still worth it?

Yes — and here’s why. Having access to PCT and CPF as active implementation resources while you’re getting live coaching and community support is a completely different experience than going through them alone. You can revisit specific modules when they’re most relevant, bring real questions to the coaching calls, and apply what you’re learning in real time. Many members find they get more out of a program the second time around — because now they have context, momentum, and a community around them.

Is there a payment plan?

Yes. All tiers are available as monthly payments through Klarna at checkout. Click on the “Join Now” button, look for the Klarna option.

What is the 12-month commitment?

The 12-month commitment exists because building a sustainable practice takes time — and the members who get the most out of this community are the ones who show up consistently over months, not just weeks. That said, we offer a 14-day refund period from your join date. If you get in and it genuinely isn’t the right fit, reach out within 14 days, and we’ll make it right. No hoops, no hard feelings.

What if I can't make the live calls?

Life happens and people live in different time zones — we get it. Coaching calls and expert trainings are recorded and added to your resource vault so you can watch when it works for you. Co-working sessions aren’t recorded since those are mostly people heads-down doing the work, but everything else will be there waiting for you. Live calls are offered at different times to accommodate different time zones.

Who else will be in this community?

Your fellow members are parenting professionals — coaches, therapists, and practitioners who are building online practices and care deeply about the families they serve. They’ve been through at least one of our professional programs or spoken at our virtual summit. They’re not beginners dabbling in business; they’re thoughtful, experienced practitioners who are serious about doing this sustainably and doing it well. The quality of the community is something we’re intentional about.

I'm just getting started — is this too advanced for me?

Not at all. The Sustainable Practice Collective (Tier 1) is specifically designed for practitioners who are in the early stages of building online — developing first offers, growing a small audience, and figuring out what to focus on. You don’t need to have everything planned out before you join. In fact, the earlier you build the right foundation, the faster everything else grows. The community will meet you exactly where you are.

What is your refund policy?

We offer a 14-day refund period from your join date. If you get in, look around, and decide it isn’t the right fit, just reach out to our support team within 14 days, and we’ll process a full refund.

We don’t believe in get rich quick programs – only in hard work, adding value and serving others. Our programs are intended to help you share your message with a wider audience and to make a difference in the world while growing your business. As stipulated by law, we can not and do not make any guarantees about your ability to get results or earn any money with our ideas, information, tools or strategies. After all, it takes hard work to succeed in any type of business. In fact, it takes hard work to succeed at ANYTHING in life – try learning to play the guitar without putting in any work, and see how that goes! Your results in life are up to you and the amount of effort and resources that you are willing to put into succeeding. We just want to help by giving great content, direction and strategies that move you forward. Nothing on this page or any of our websites is a promise or guarantee of results or future earnings, and we do not offer any legal, medical, tax or other professional advice. Any financial numbers referenced here, or on any of our sites, are simply estimates or projections, and should not be considered exact, actual or as a promise of potential earnings—all numbers are illustrative only. In fact, the average person who purchases this and other programs never puts the work into implementing the strategies taught and therefore achieves little to no results. Our more detailed earnings disclaimer, privacy policy, and terms and conditions for this program and website can be accessed via the link below. It’s all the regular legal mumbo jumbo but we feel transparency is important and we hold ourselves (and you) to a high standard of integrity. Please be safe out there, floss every day, and don’t forget to wear sunscreen. Thanks for stopping by.